Friday, May 22, 2009

Be the “Go To” Guy (or Gal)

I kicked the holiday weekend off a little early this year. That’s certainly not to say I started relaxing earlier – I was in the car, driving to Biddeford Pool, ME at 5:30 AM to help launch my dad’s boat. As a crowd of us gathered around watching the R.H. Bryan truck back up to the jacked-up, earth-bound vessel, a mild buzz was generating about the skills of the operator.


“You’ve gotta see this, it’s really a slick operation.”

“This is what he does – comes in, does a few boats, is done before noon.”

It’s clear all have respect for what he does, and if anyone needs a vessel moved, R.H. Bryan is who they call. He doesn’t do anything but move vessels. Doesn’t try to transport motor homes, or freight, or cars. Just vessels.

As an agent, are you trying to be all things to all people, or are you the one person people in your community turn to as the “go to” guy or gal for their particular real estate needs?